Advertising Law

3 Oct 2011

Mark Gavin
Stephanie Melbourne

Authors
Mark Gavin
Stephanie Melbourne
Categories
Consumer Law
New Legislation
Advertising Law

The Fair Trading Act 1986 - what retailers need to know when making product claims

The Consumer Law Reform Bill is expected to be introduced to Parliament later this year which is likely to result in a number of key changes to existing consumer law, including those found in the Fair Trading Act 1986.   In particular, the Ministry of Consumer Affairs proposes to introduce a new provision surrounding the substantiation of claims which will be of particular importance.

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17 Aug 2011

Mark Gavin
Stephanie Melbourne

Authors
Mark Gavin
Stephanie Melbourne
Categories
Consumer Law
Advertising Law

Trans-Tasman Food Labelling – Taking Consumer Values into Account

In a recent review of Australia and New Zealand’s food labeling laws, the Blewett Report dedicated an entire section to ‘Consumer Values Issues’. The submissions and consumer survey evidence presented to the Panel indicated that consumers felt strongly about the origins of the food they buy, how it was made and under what conditions it was produced.  Country-of-origin labeling (CoOL) is currently the only “values based” claim that is addressed in the Australia New Zealand Food Standards Code (the Code). In light of the Report’s recommendations, this may yet re-spark the debate in New Zealand regarding CoOL.

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3 May 2011

Mark Gavin
Stephanie Melbourne

Authors
Mark Gavin
Stephanie Melbourne
Categories
Consumer Law
New Legislation
Advertising Law

Advertising Food and the Advertising Standards Codes

With any advertising campaign, one important consideration is to ensure that all forms of advertising comply with the Advertising Codes of Practice.  In particular, if you are advertising  food products to children then the new Children’s Code for Advertising Food will be especially relevant.

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18 Apr 2011

Mark Gavin
Stephanie Melbourne

Authors
Mark Gavin
Stephanie Melbourne
Categories
Consumer Law
Advertising Law

Product Recalls – What To Do When Things Go Wrong

For the large majority of companies, the possibility of having to recall a product is a nightmare scenario as it can result in damage to the company’s brand, its corporate reputation and consumer trust.  However, a well planned product recall which is conducted in an efficient and transparent manner can sometimes work to the company’s advantage.

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17 Mar 2011

Jason Rudkin-Binks
Kirk Boladeras

Authors
Jason Rudkin-Binks
Kirk Boladeras
Categories
Consumer Law
Advertising Law

Reform of consumer legislation

The Minister of Consumer Affairs has announced that a Consumer Law Reform Bill will be introduced to Parliament later this year which is intended to overhaul New Zealand's consumer legislation.

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